Readership Profile

Localized and published in major markets throughout the United States and Canada, Builder+Architect readers are industry professionals who drive the high-volume economic growth of the residential building sector. Builder+Architect uses sophisticated technology and targeted industry databases to reach the most influential buyers in the industry, and maintains an up-to-date circulation list to achieve our rate base in each market.

Builder+Architect magazine is distributed in each market at no cost to a highly targeted, local circulation of, industry professionals who are influential members of the residential building industry. Builder+Architect readers are specialists in their field with influential purchasing power.

The Power of Controlled Circulation

Targeted industry databases are the most valuable circulation resources for business-to-business marketers. They deliver a highly desirable group of industry buyers that marketers want to reach.

Here are a few of the significant benefits you receive from a controlled circulation strategy:

• The level of reader qualification is considerably higher for a controlled circulation, custom business publication than it is for a consumer magazine.
• The power of targeted readership allows you a more focused local channel so you reach high buying power readers in your local market.
• You build a strategic bridge to influential members of your professional community, enabling you to reinforce the quality of your company and its products and services.
• The distribution is pinpointed to key influencers, and it is maintained by industry, association and professional affiliation, guaranteeing active and involved readership for your market.
• Delivers a frequent connection to decision makers in your industry and in your targeted geographic area.
• Local distribution